Build marketing right

I partner with early-stage companies and their leadership teams to build laser-focused, measured, and revenue-driven marketing functions.Together, we’ll clarify your product’s unique value proposition for ideal customers and create a scalable growth engine tailored to the needs of your business.

Avoid random acts of marketing and stop wondering what's actually driving results.


Brands i've helped


Words from partners

Iba Masood

Co-founder and CEO, Tara.AI

I've had the distinct pleasure of working with Nick at Tara AI. He's advised us in several key areas as we've revamped our company positioning and brought an entirely new product to market. Nick is always willing to roll up his sleeves to interview candidates, pore through sales calls to get to the core of their needs, and run team sessions around product marketing. His ability to cut through the noise and provide hands-on, tactical expertise to our teams has helped us avoid common missteps and accelerate our growth. Everyday, I continue to learn under Nick's leadership. Whether it's about product led growth, positioning or crafting a compelling narrative, I'm grateful to call Nick a mentor, advisor and friend.

James Evans

Founder/CEO, Command AI

I've worked with plenty of advisors, but Nick is different. He has this uncanny ability to spot opportunities we're missing, while being pragmatic enough to help us execute. He's become more of a trusted confidant than an advisor - someone who helped us revamp our company narrative to ensure we were telling the right story to the right people and supported us all the way through our acquisition by Amplitude. If you want someone who'll help you build something real, Nick's your person.

Matt Sornson

GM & VP of Product, Clearbit by HubSpot

Nick is highly effective and infinitely dependable. He has that rare ability to create differentiated strategy and execute details. His teams trust him, drive results, and are laughing the whole way through. We trusted him with our toughest marketing challenges, and you can too.

Zach Vidibor

Co-founder & CEO, Octave

Nick is awesome. He's been advising us since the early days and been a great thought partner, helping with strategic and tactical challenges. I'd say take his time if you can get it!

Xander Oltmann

Founder and GP, Commodity Capital

Nick brought clarity to the problem we solve, the audience we solve it for, and how we solve it. He doesn't just tell you what to do, though, he teaches you how to do it better. He challenged our assumptions, helped align our team, and equipped us with the tools to establish a truly differentiated narrative. If you're a founder ready to level up your company's positioning, Nick is your guy.

Martin Binau

Head of GTM, Siro

Before Nick, we were engaging in “random acts of marketing.” We lacked focus and we didn’t know how to measure success. Nick helped us lay a foundation that we’ve since been able to build upon. We’ve increased our total inbound pipeline while spending less. Nick helped the larger leadership team align on a marketing operating plan. Some of his most valuable contributions were a detailed ICP analysis and a strategic messaging proposal.



Get in touch


Build marketing right


Avoid random acts of marketing and stop wondering what's actually driving results.I partner with early-stage companies and their leadership teams to build laser-focused, measured, and revenue-driven marketing functions.Together, we’ll clarify your product’s unique value proposition for ideal customers and create a scalable growth engine tailored to the needs of your business.


Brands i've helped



Words from partners

Iba Masood

Co-founder and CEO at Tara.AI


I've had the distinct pleasure of working with Nick at Tara AI. He's advised us in several key areas as we've revamped our company positioning and brought an entirely new product to market. Nick is always willing to roll up his sleeves to interview candidates, pore through sales calls to get to the core of their needs, and run team sessions around product marketing. His ability to cut through the noise and provide hands-on, tactical expertise to our teams has helped us avoid common missteps and accelerate our growth. Everyday, I continue to learn under Nick's leadership. Whether it's about product led growth, positioning or crafting a compelling narrative, I'm grateful to call Nick a mentor, advisor and friend.

James Evans

Founder/CEO, Command AI


I've worked with plenty of advisors, but Nick is different. He has this uncanny ability to spot opportunities we're missing, while being pragmatic enough to help us execute. He's become more of a trusted confidant than an advisor - someone who helped us revamp our company narrative to ensure we were telling the right story to the right people and supported us all the way through our acquisition by Amplitude. If you want someone who'll help you build something real, Nick's your person.

Matt Sornson

GM & VP of Product – Clearbit by HubSpot


Nick is highly effective and infinitely dependable. He has that rare ability to create differentiated strategy and execute details. His teams trust him, drive results, and are laughing the whole way through. We trusted him with our toughest marketing challenges, and you can too.

Zach Vidibor

Co-founder & CEO @ Octave


Nick is awesome. He's been advising us since the early days and been a great thought partner, helping with strategic and tactical challenges. I'd say take his time if you can get it!

Xander Oltmann

Founder and GP @ Commodity Capital


Nick brought clarity to the problem we solve, the audience we solve it for, and how we solve it. He doesn't just tell you what to do, though, he teaches you how to do it better. He challenged our assumptions, helped align our team, and equipped us with the tools to establish a truly differentiated narrative. If you're a founder ready to level up your company's positioning, Nick is your guy.

Martin Binau

Head of GTM @ Siro


Before Nick, we were engaging in “random acts of marketing.” We lacked focus and we didn’t know how to measure success. Nick helped us lay a foundation that we’ve since been able to build upon. We’ve increased our total inbound pipeline while spending less. Nick helped the larger leadership team align on a marketing operating plan. Some of his most valuable contributions were a detailed ICP analysis and a strategic messaging proposal.

Get in touch